My approach to design ensures that solutions are not just functional but to help pave the way for transformative success in the given industry I contribute to. I have a knack for the process of deconstructing and unpacking design problems, analyzing customer pain points, meticulously reviewing each facet and leveraging analytics to begin testing and learning through what could be a great solution.
This often involves me adopting various roles within project teams, building cross-functional teams, and facilitating collaborative workshops. Have a project you want to run by me? Let’s talk.
Design Capabilities
Experience Design
Persona Development
User Journey Mapping
Information Architecture
Wireframing
Rapid Prototyping
UI Design
Userflow and Task Analysis
Card Sorting
Concept mapping
UX Research
Heuristic Evaluation Audit
Competitive and Comparative Analysis
Facilitating Workshops
Hot Jar
Quantum Metric
Heatmaps
Google Analytics
Heat maps and user engagement analysis
Software
Figma
Sketch
Adobe Xd
Axure RP
Miro
Notion
Industries
E-commerce
SaaS
Automotive
Healthcare
FinTech
LegalTech